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Build Sophisticated Conversion Marketing Campaign in Minutes. Go Live in Less Time. Delivering impactful online conversion marketing and personalization campaigns is a simple matter of five questions. The Convert Campaign Manager helps you build, manage and deploy campaigns in minutes through our easy-to-use, intuitive interface.
★Web Conversion Campaign Manager
★Real-time Communication Manager
★Real-time Awareness Engine
★Split Testing Engine
★Convert 360˚ ™ Visitor DB
★Real-time Activity Monitors and Dashboards
★CRM Integration
★Real-time Hot Transfers to Chat and Phone
Convert is the only completely integrated marketing platform designed by online marketers for online marketers. To date, marketers have had to rely upon Web analytics tools to gain insight into the behavioral drivers of their website’s visitors in an attempt to solve their conversion marketing dilemmas. While Web analytics tools can capably generate attractive graphs and reports of the averages and aggregates of historical visitor actions, they’re just generalized summaries of what “many” website visitors did last week or last month. With this incomplete picture and understanding of what’s truly going on, marketers must attempt to interpolate and more often guessing the what, why and most importantly, the how of driving more leads/sales from their website.
Web Analytics tools simply weren’t designed to provide insight into identifying the causal factors necessary to solve conversion marketing problems. Simply put, most analytics software doesn’t track nearly enough data on individual user’s activity, to be able to provide a true understanding or identify potential solutions to the problem. Convert has been designed from the ground up as a complete, end-to-end, conversion marketing suite. Convert not only combines clarity into behaviors of website visitors through the Convert’s Profiling and Insightalytics™ Reporting Engine, but also includes built-in functionality to deploy and engage conversion tools through a series of Convert Engagements and measure conversion marketing campaigns quickly and easily.
Convert offers marketers a single platform to easily create, manage, and test all conversion marketing and optimization efforts in real-time. Never has it been easier for marketers to do what they do best - marketing.
RIGHT PERSON
Visit History
Search Term
Geography
Demographics
Real-Time Behavior
Historical Behavior
or Transactions
Past Engagement Preferences
RIGHT WAY
Dynamic HTML
Special Marketing
Offers & Promos
Dynamic &
Static Forms
Proactive Chat
& Invitations
Click-to-Call
Page Push
E-Mail Marketing
RIGHT PLACE
Contextual Based
Upon Location on
the Web Site
In Transaction
Process
In Research
Process
RIGHT TIME
Immediate Delivery
Time Delay
Conditional Based
Upon Response
(“If-Then-Else”)
Conditional Based
Upon History
(Unique or Multiple Deliveries)
RIGHT METHOD
Technology
(Java, AJAX, HTML)
Floating
Animated
(Moving on Screen)
Pop-Up
Inline
(Unique or
Multiple Deliveries)
Technologies in Convert and other Digi-Net products and services are protected under US Patent No 6,912,563
Today, most split and multi-variate testing vendors have attempted to tackle the conversion problem through testing and analysis designed to deliver the right message (creative, promotion, etc.) to impact conversion. This approach mistakenly assumes that all visitors are equal and react similarly to any particular message. Convert’s approach is orders of magnitude more impactful by recognizing that this simplistic approach doesn’t take into account individuals, their varying interests, their stage in the research/purchasing cycle, or even when, where or how they’re approached. Convert’s core profiling and engagement delivery engines work together to allow testing across every and any variable to deliver immediate results.
Key features include: