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Sell More Effectively w/ Convert 360º

Convert’s global view of every customer’s visit, interaction, preference and historical purchasing history allows marketers to craft better marketing and sales incentives to drive conversions and repeat visits.

Recover Abandoned Shopping Carts

Once a visitor leaves and abandons a shopping cart, all that can generally be measured is how much potential revenue was lost. With Convert, recovery campaigns can be initiated to contact, engage and incentivize lost shoppers to come back and complete the transaction.

Directly Measure Uplift and ROI

Because of Convert’s unique, unified marketing platform, visitors are tracked through every stage of the marketing and sales cycle. Measuring uplift and ROI are easy with the Insightalytics™ Reporting Engine. All campaigns can be measured against controls to demonstrate the performance of each and provide insight into what should be done to improve ROI.

Reduce Abandoned Transactions

Convert’s intelligent profiling system can help identify where shopping carts are at highest risk for abandonment and intercede with a suite of tools designed to help turn abandoned transactions into revenue.

Cross Sell - Upsell

Increase average order size by utilizing the cross-promotion capability built into Convert.  Behavior/purchase patterns are easily profiled as visitors progress through the sales process and allows marketers to establish best practices with regard to sales offerings.

Microtarget Visitors

Convert collects valuable demographic and behavioral data  for every visitor, which allows marketers to intelligently target and optimize every visitor’s session, every time, allowing for a deeper engagement and ultimately higher conversion rates across the board.

Split Test Promotions

Testing promotions, offers, and engagements in a targeted, profile-specific manner allows a marketer to answer the needs of each unique visitor by delivering the perfect message at the perfect time, every time.

E-Mail Marketing

Through extensive mining of the Convert’s 360º Visitor database, demand generation campaigns to be created to drive valuable, repeat traffic to an optimized Convert visitor experience. Additionally, real-time and other behavioral triggers can be utilized effectively to engage visitors via messaging campaigns while onsite and after sessions end.

More Leads, No Additional Spend

Convert enables marketers to generate more leads without any additional marketing expenditures– Convert’s for Lead Generation is focused on generating increased conversions yields more leads with the same marketing spend.

Richer Leads

Convert generated leads are significantly richer in detail and scope leading to higher quality prospects in the sales funnel. This drives higher close rates, lower time to enrollment and operational efficiencies for your sales teams.

Add Conversion Points in Minutes

Easy integration with your website/shopping cart. Conversion campaigns can be created easily with our campaign wizard and deployed immediately with zero IT involvement.

Convert Leads Across Conversion Points

Convert’s Campaign Manager allows marketers to quickly and easily build visitor profiles & segments to exactly target the visitors they’d most like to impact. Convert’s integrated conversion points engage visitors with any number of different conversion tools and without IT involvement: including lead generation forms, proactive chat, invitations-to-chat, click-to-talk, landing pages, dynamic site personalization, special offers and promotions.

Contextual Marketing

Providing contextual marketing that speaks to each visitor the exact message they need to hear, increasing the likelihood of a conversions through behavioral targeting, personalization & microtargeting.

Landing Page Optimization

Convert’s engagement delivery technology is built around the integrated split testing engine. With Convert. marketers can test different landing pages, messages, promotional offers and even different forms across any combination of segments. The process of creating, managing and delivering landing pages has been turned into a simple, point-and-click process with Convert’s Landing Page Campaign Manager.

Microconversions + Convert 360˚ Visitor DB

Lead generation has been a simple process– the all or nothing definition of a lead hinged on whether a visitor completely filled out a lead form. Convert now allows marketers to use “microconversions” to convert visitors one “field” of information at a time, over any number of interactions. Convert 360º Persistent Visitor Database enables the marketer to build many more rich leads through microconversions.

Demand Generate

Re-market to visitors in every stage of the evaluation and sales process. Properly cultivating leads whether they're in the sales or marketing buckets is as important as acquiring the leads in the first place. Doing this well dramatically lowering marketing costs and raising conversion rates significantly.

Insightalytics Zeros in on Site Abandonment

Convert’s Insightalytics engine and real-time conversion marketing dashboards give the marketer the ability to understand the mechanics of what’s working and what isn’t quickly. Because Convert adds another dimension of understanding and analysis, no other tool can provide the feedback and insight into the conversion marketing process and easy ways to test and measure uplift.

1. ★Target Different Users with Contextual Marketing
   

2. ★Unified View + Control of All Marketing Programs
   

3. ★No Other Point Solutions or Analytics to Buy– Ever
   

4. ★Immediate Results, Guaranteed ROI
   

5. ★Reduce Marketing Spend + Improve Conversions
   

6. ★Dramatically Improved Insight in Customer Drivers

1. ★Perpetual, Rich Visitor DB Automatically Maintained
   

2. ★Generate More High Quality Leads Effortlessly
   

3. ★Increase Transactions Across all Visitor Profiles
   

4. ★Increase Avg Transaction + Lifetime Customer Values
   

5. ★Increased Repeat Transactions through Visitor Loyalty

Convert empowers marketers to quickly develop, deploy and instantly analyze conversion marketing and visitor engagement campaigns. No other conversion or analytics tools have the breadth of conversion points integrated into a marketing decision making platform. Convert is optimized for lead generation and e-commerce sites (or any combination of the two). Key benefits include:

Technologies in Convert and other Digi-Net products and services are protected under US Patent No 6,912,563